Build Your
Business™:
Write and Publish Articles
Online
by Tara Alexandra Kachaturoff, Certified Marketing Coach
Availability: For
Clients
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Are you
self-employed, a start-up entrepreneur, or an independent business
professional? Do you want to build your business while
establishing yourself as an expert? This information-packed book will
show you how you can become an instant expert in your field by writing
and publishing articles online. Add credibility to everything that you
do, by creating a "paper product" which can be easily marketed in a
variety of ways to bring more visibility to you and your business.
You'll learn the top five reasons to write an article now, how to
write a top ten article, the ten essential elements of article
writing, the top twenty ways to repackage or remarket your articles,
and the process of submitting articles to a variety of free article
submission websites.
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Build Your Business™:
Write a Marketing Plan that Works!
by Tara Alexandra Kachaturoff, Certified Marketing Coach
Availability: For Clients |
Are you thinking about starting a
new business? A marketing plan, one critical part of your business
plan, is essential to your future success. Through class discussions
and mini-workshops to reinforce key points, you will learn a ten-step
process to craft your marketing plan. We will discuss in detail three
key strategies to build visibility and credibility fast as well as
dozens of other low and no-cost marketing tactics. Finally, you will
be shown how to design and develop a marketing calendar to help you
plan and execute your marketing strategies. Materials include
exercises, examples, articles and other useful information.
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Build Your Business™:
Write an E-course to
Attract
More Clients
by Tara Alexandra Kachaturoff,
Certified Marketing Coach
Availability: For Clients |
Do you want to build your
business while establishing yourself as an expert? Develop your own
“information product”. Add to your credibility and visibility by
crafting a simple e-course to promote your business. An
e-course (electronic course) is a series of e-mails set to be
delivered automatically to your prospects, customers or clients. Use
them to provide valuable information or resources while promoting your
business. You will learn the component parts of an e-course and
writing tips that make it easy. You'll explore the ten benefits of
creating an e-course, the seven techniques for attracting subscribers,
and how to use autoresponders (the tool which sets up and delivers
your course). Your materials include a template to help you custom
design your own e-course as well as other examples and resources to
help you in the design, writing, and delivery of your “information
product.”
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| Build Your Business™:
Networking Success
by Tara Alexandra Kachaturoff,
Certified Marketing Coach
Availability: For Clients |
Attract more business through
more effective networking. Learn about the ten tips for selecting
a networking group, twenty characteristics of superstar networkers and
the top ten ways to network without leaving your home. Explore common
networking fears as well as how to avoid common blunders. Learn about
obstacles and challenges of networking as well as how to craft and
deliver an elevator speech. Discover how to build your own customized
networking team. Includes worksheets and templates. For Michigan
residents, a list of over 50 places to network in Southeastern
Michigan will be included. A more general list of national
organizations will be included as well.
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